alt:
"What’s the biggest mistake you see comic creators making businesswise? A. BENDIS: Just not being bothered with it. They don’t read their contracts because the contracts bore them. Or they don’t even make contracts. They take the first offer a company makes, as they are so excited to be making comics that they forget to negotiate. They don’t know it’s okay to say no. These contracts and page rates you agree to are life- and career-defining choices. You have to take them seriously. I have discovered that some of these companies are counting on some of the creators setting themselves up to be taken advantage of. It’s almost like an unwritten rule in comics. Creators don’t care about the money, and the companies are happy to oblige them."
